America’s Size Epidemic: What You’re Not Seeing in the Mirror
Here’s the part no one wants to admit:
Every time I come back to the U.S. from Japan, Singapore, or even Vancouver…
People look three times their size.
It doesn’t matter if I land in L.A., Dallas, or Denver.
There’s a physical density here that hits you like a freight train.
We’re bigger.
Sicker.
Slower.
More exhausted than almost any other developed country on Earth.
And no, this isn’t fat-shaming.
This is truth-shaming.
If you’ve never left the U.S., you’re probably numb to it.
But once you see it, you can’t unsee it.
The American Experiment: Unlimited Food, Zero Boundaries
Here’s the honest breakdown:
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We eat garbage.
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We barely move.
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And no one can tell us anything, because of “freedom.”
Milkshakes for breakfast. Fries with everything.
Soda in containers designed for livestock.
150 grams of sugar by lunchtime is normal.
Why? Because food here is cheap, addictive, and always available.
You can order 4,000 calories to your door in 12 minutes and not move a single muscle.
And it’s not an accident.
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The food system is engineered to hook you.
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The lifestyle is designed to numb you.
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The culture is built to distract you.
But Here’s What Most People Miss…
Even inside this chaos, a small % of people are thriving.
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CrossFit boxes are full.
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Jiu-jitsu gyms are packed.
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Biohackers are tracking sleep, blood sugar, HRV, and micronutrients.
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Discipline is quietly on the rise.
That’s the other side of freedom:
You can rot… or you can rise.
You’re free to overdose on dopamine—or to become a savage.
You get to choose.
That’s the brilliance and brutality of the American system:
Maximum freedom = maximum responsibility.
And most people?
They fold.
The Unspoken Rule of Exceptionalism
People love chanting, “America is exceptional.”
But here’s the catch:
If a few are exceptional… the rest must be average. Or worse.
Exceptionalism isn’t a group project.
It’s the 10% who:
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Train before sunrise
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Track their food with precision
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Keep their word
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Push through setbacks
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Build the machine brick by brick
While the other 90% are still wondering how they’re gaining weight while “barely eating.”
The Real Problem Isn’t Obesity — It’s Apathy
Being overweight isn’t a death sentence.
Being injured isn’t a weakness.
Being tired isn’t failure.
You can fight from any position.
But you can’t win if you’ve given up before you’ve even started.
Apathy is the real disease.
This culture is full of people who’ve accepted a baseline of:
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Chronic pain
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Dysfunctional sleep
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Brain fog
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Emotional instability
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Weakness masked as “acceptance”
They confuse comfort with freedom.
They call surrender “self-love.”
Let me be clear:
Freedom without discipline is a trap.
And right now, America is drowning in it.
So What Do You Do With This?
You make a choice.
You either default into the system:
Processed food.
24/7 stimulation.
Degenerative health.
Comfort on tap.
Or you opt out ruthlessly, unapologetically.
Here’s the Minimum Operating Standard if you’re serious:
The Non-Negotiables:
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Track your food (calories/macros) for 14 days straight
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Train 4x/week minimum — strength + conditioning
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Cut added sugar and liquid calories
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Walk 10,000 steps daily — rain or shine
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Sleep 7–8 hours nightly — no negotiation
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Do hard things on purpose (cold plunges, BJJ, hill sprints, whatever)
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Join a tribe of killers, not complainers
If that list overwhelms you… good.
That’s the point.
Excellence isn’t supposed to feel safe.
Final Word
You’re not average.
You’re just surrounded by it.
The environment is working against you.
The culture is pushing you to numb out.
But you are still free.
And that freedom?
It’s either your downfall or your weapon.
Use it to build the most dangerous, disciplined, alive version of yourself possible.
That’s the only way out.
Your Assignment:
Look around.
Are you choosing freedom to evolve—or freedom to decay?
Reply and tell us:
What are you doing this week to separate from the 90%?
A new habit.
A personal rule.
A challenge you’re committing to.
We’ll feature the best ones in our next post.
Now let’s raise the bar—together.